Product teams know the discovery playbook but most products still fail. The issue isn't process—it's the quality of judgment at critical decision points.

We built Unvera to address this gap. Our framework maps the 19 judgment points where product decisions succeed or fail. We help teams build the judgment capability that turns discovery activities into discovery outcomes.

"Unvera" comes from the Latin root meaning "to uncover truth"—which is exactly what good product discovery does.

Who We Are

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Co-Founder

CEO

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Co-Founder

CTO

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Co-Founder

Chairperson, Product & Training

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Whether you're exploring training, consulting, or partnership—we'd love to hear what you're working on.

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